Social Media Strategist

At Ventray, I was responsible for maintaining a monthly social media calendar, handling influencer partnerships, giveaways, and increasing brand awareness on Facebook, Instagram, and Pinterest. 

 

I was also responsible for preparing insights and generating performance reports to improve the overarching strategy and optimize each social media account.

3,500+

Followers generated in 3 months.

4+ 

Influencer relationships and paid partnerships in 3 months.

200%+

Increase in engagement in 3 months.

8K

Milestone hit.

01- Social Media Goals

The main goals for Ventray were as follows:

  1. Increase brand awareness
  2. Improve engagement
  3. Increase follower count
  4. Build an ambassador/influencer program

02- Creative Strategy

My strategy to improve Ventray's social media following and brand presence began with implementing a consistent posting schedule (3-4 posts a week), building user-generated content (UGC) to increase brand credibility, and highlighting unique recipes that can be made using Ventray's innovation kitchen equipment. 

 

During my 3 months of work, I increased Ventray's Instagram following by 3,500+ and established 4+ influencer partnerships. 

Create Your Own Website With Webador